From hours to minutes: How Agentic AI gave marketers time back for what matters

Artificial Intelligence From hours to minutes: How Agentic AI gave marketers time back for what matters Your marketing team loses hours to page assembly, coordination emails, and review cycles. These manual workflows keep teams from their most important work: identifying what problems customers face, crafting messages that resonate, and building campaigns that drive meaningful engagement. In this post, we share how AWS Marketing’s Technology, AI, and Analytics (TAA) team worked with Gradial to build an agentic AI solution on Amazon Bedrock for accelerating content publishing workflows. The solution reduced webpage assembly time from up to four hours to approximately ten minutes (a reduction of over 95%) while maintaining quality standards across enterprise content management systems (CMS). Our marketing teams can now publish content faster and more consistently, freeing them to focus on finding more effective ways to reach and serve…